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 1-2-1VIEW recorded an estimated total view count of more than 18,000 at their digital signage showcase within IDA’s pavilion 

Singapore (24 Jun, 2010) – If you had walked into Hall 3 of CommunicAsia 2010 during the 4-day exhibition, you may have seen yourself going up in flames on 1-2-1VIEW’s InterActorTM system. The movement-based interactive flames generated on passerby or snowflakes falling on viewers, stopped many intrigued passerbys to walk closer or stop for a second look. This, of course, was the intention of the system - to draw and hold the attention of potential views walking by. At the same instance, InterFaceTM, another tool that can be added on to any digital signage (DS) solutions, counted a total view count of more than 18,000, out of which more than 57% were recognized as male and almost 25% as female.

1-2-VIEWS’s DS solution first provides the basic of allowing display owners to easily managing their media materials to be showed on anything from one screen to scalable systems of thousands. After which, additional tools like the two showcased at the show can be added to your displays to either add value to your service to advertisers or help access the return-on-investment (ROI) and return-on-objectives (ROO)for both displays and ad placements. 

As Mr. Alfred Chong, CEO of 1-2-1View Media Holding explains, “InterFaceTM is capable of capturing not only gender differences demographics like broad age ranges such as adult, senior and youth.”, “Many media space owners and location management have commented on how the added ability to deliver & track audience activity on their existing digital displays is going to be of value to them, to access the viewer-ship on each screen, and more importantly, to stratify their network to earn them more monies.” 

Minister for Community Development, Youth and Sports, Dr. Vivian Bala Krishnan, who stopped by the 1-2-1VIEW showcase was impressed by what was available in the market these days. 

“Even though we had little time to prepare for full version of the solution on demo, the showcase articulated the value of our system very well and brought many interested customers, press and potential partners to the booth. All in all, we are very happy that IDA had invited us to participate with them and been pleasantly rewarded with many enquires on the system.” added Mr. Chong. “We thank them for all their help in making this show a success and look forward to their further support.” 

To thank viewers for dropping by the booth, 1-2-1VIEW gave away an iPod nano 8G to Mr. Ronald Sihombing of Indonesia, the lucky winner of the draw closed on the last day of CommunicAsia 2010.

For more information on the above two tools or request an online demonstration of 1-2-1VIEW’s digital signage web management system, interested parties can write via their website – www.121view.com.